If you don’t communicate quickly in a manner that is compelling…
the conversations you want to have happen don’t happen.
We’ve all been there. We start with great expectations. Can’t wait to hear what will be said, how we will then be motivated to contribute and then how eager we’ll be in wanting to follow up on all the next steps and actions that will be communicated. Maybe even the prospect gets ready to want to do business with you.
But, then very shortly after the presentation begins, we’re looking at our phones seeing what emails we need to answer or, yes, truth be told, seeing if Red Sox won last night! Or, the prospect is thinking of the other supplier and why they’re the better choice.
The presenter is putting us to sleep. How does this happen?
A great SlideShare recap pointed to several presentation flaws:
– Making a long, too long, introduction, talking about stuff that takes too long to say before moving onto the presentation topic.
– Speaking in a monotone voice, taking away the excitement of what you say or what you want your audience to hear.
– Making sure that your audience really hears what you’re saying and why you’re saying it.
– Disconnecting yourself from your audience by reading what you’re presenting vs. looking at your audience.
– By standing still and not using body language and movement.
That’s the terrifying world of PowerPoint presentations.
What about team meetings?
If you don’t communicate quickly in a manner that is compelling then the rest of what you’re trying to accomplish may not get heard. Instead, as noted in a Business New Daily blog, you hear complaints like:
– There was no specific action items or takeaway points.
– There was no clear purpose or objective.
– It was not inspiring or motivating.
– The organizer was not organized or prepared.
– The need to repeat information for late arrivals.
Getting the audience engaged at the start